Diversifying Income Using Pipeline

Managing Editor Lee Se-mok

churrasco23@naver.com

A crack began to appear in stable work life due to COVID-19, and people began to look for ways to earn money through different channels. People began to build a 'Pipeline' that could create a separate, stable income while maintaining their main business. Pipeline merges small incomes into one big asset, like a river of water is obtained by several streams of water flowing into each other.

The best way to characterize the pipeline is the online method. The untact era has arrived and through this, it is possible to make an efficient and diversified profit using the internet. There are three representative pipeline methods using the internet. The first method is to become a profitable blogger who shares information. These bloggers make money by writing articles to share information and attract more attention from the online public. For example, on Naver Blog, you can start with ad posts and earn profits through affiliate marketing, experience groups, and reporters' articles. This means if the visitor clicks the advertisement to read your article, then revenue is generated. The second method is becoming a creator on various social pages. When people think of creators, they automatically think of people who make videos.

However, you can also make profits by making e-books or goods on metaverse platforms. The third method is an online store. Online stores are emerging as side businesses along with the online shopping boom. Smart stores are a form of 'blog shopping' that contains the advantages of a shopping mall and blog. Moreover, an online market that can utilize Instagram has appeared. Business owners sponsor influencers who have a large number of followers. They give them their products and ask them to advertise and hear about other people's responses.

The COVID-19 pandemic caused major economic problems and many people are willing to search for a side job. Those who started side jobs also mentioned that they are feeling economic freedom, as well. Not only is technology advancing fast, but also the trend of the economy is changing and it will be great to catch up with them.