Class Mission

To directly sell products in overseas market!

Glocal Marketer Business 1 (3 credits)

A hands-on class conducted in the corporate site where a business company takes part in the class

1:1 coaching system provided by the best convergent professor

[Notice] Only students of year 2 and above can register (foreigner students allowed)

Class registration is only possible by participating in the first class (OT) and filling out the Glocal Marketer Participation Form

Application for Overseas Posting

The most outstanding team (maximum 50% out of the entire participants) selected through the final announcement must participate in the orientation program during winter break (3 credits) and apply for overseas posting (3 credits)

[Round-trip flight fare, business stay fare, overseas traveler insurance, and Glocal Marketer Convergence Major (9 credits) will be provided]

Class Outline and Objectives

- PSC-based Overseas Glocal Marketer Experience Class

This class aims to solve the problems of Busan's corporate products entering overseas market (export). After students are able to identify the solution to the problems, the most outstanding team will be dispatched to the actual market abroad.

- Solving Problems by Team Project

In order to solve the issues, students are divided into teams,  and the class will be conducted by solving the questions provided by the professor with self-learning method. The role of the professor is to constantly guide and coach the students to help them find their own way, in which it differs from the typical teaching method.

- Aiming to Go Far, Not Go Fast

Exploring overseas market is about understanding overseas region (regional studies), understanding the people (language), understanding business and products (business administration studies). Therefore, the students are expected to form the best convergence team with the necessary capabilities (students are to form their own team). The team will collaborate with the professor, the business company, and an expert of the related field in order to find the solutions to the related problems.

What is Glocal Marketer Convergence Major?

Micro degree, 9 credits

- Glocal Marketer Business 1

3 credits (45 hours)

- Glocal Marketer Business 2

3 credits (45 hours), summer/winter semester

- Overseas Field Survey Posting and Activity

3 credits (2-3 weeks of activity), summer/winter semester